Probable Niche

We've identified the niche as web analytics.

web analytics

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as web analytics.

web, analytics, marketing, social media, seo, search, google analytics, digital, services, search engine, google, digital marketing, online, website, web design, social, search engines, real time, online marketing, internet marketing's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 00:15 UTC on December 8, 2014. The source was comprised of 63479 characters, of which 56852 are code, leaving an organic character count of 6627. The total word count on the home page is 1105. We filtered out 24 numbers, 343 common words, and 36 words shorter than three characters in length, leaving an impact word count of 529. The size of the lexicon (number of unique words) is only 265. We extracted eighteen top keywords, leaving 6.79% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
google analytics53.78%
web analytics32.27%
form design32.27%
driven design32.27%
data driven32.27%
customer centric32.27%
centric data 32.27%
user journey21.51%
quick post21.51%
insights cro 21.51%
idea generation21.51%
feedback form21.51%
digital world21.51%
destination page21.51%
analytics insights21.51%
year especially10.75%
webmaster tools10.75%
web related10.75%
visualising goals 10.75%
various web10.75%
utilizing custom10.75%
using google10.75%
user journeys10.75%
unique visitors10.75%
understanding users 10.75%
time recently10.75%
technical nature10.75%
team game10.75%
tackling seo 10.75%
sounds daft 10.75%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. hurst
  2. dominic


Source Character Count 63479
Code Character Count 56852
Organic Character Count 6627
Filtered Numbers 24
Filtered Words (Common) 343
Filtered Words (Short) 36
Total Word Count 1105
Impact Paragraph Count 972
Impact Word Count 529
Impact Lexicon Size 265


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